Featured As : Top Most Creative Agency in India.....
+91 99205 57647
The Bihar Cricket League [BCL] is a professional League for 20-20 Cricket Tournament in Bihar. It was held in Patna from 20th March 2021 to 26th March 2021. The tournament had five franchises Angika Avengers, Bhagalpur Bulls, Dharbhanga Diamonds, Gaya Gladiators and Patna Pilots and was aired on the Eurosport channel. As it was their 1st Season, they approached our online digital agency to promote across the mass audience.
The prime motive of this league was to promote Cricket and its unique ethos in the context of Bihar. The league gave a live platform to the cricketers of Bihar to showcase their talents and prove their potential. Many players of Bihar haven’t succeeded in terms of sports. This is just because of the lack of opportunities in the state. Bihar is lagging in recognising the potential of a cricketer from the state. This league proved to be a boon for all the cricketers of Bihar to exhibit their strength for which they were waiting for long.
Challenges
With this sheer determination and prosperity for the youngsters of the state, the owner approached our online digital agency just before a week or 10 days of the league. In such a short span our team understood what their mission was and we began to plan and strategize their marketing.
The whole league comprised of 5 teams and for them, there was a lot to offer in a single plate as well as for us to deliver. Since the league and the owner were at a very higher level, we made sure things went smooth. For BCL, our digital marketing team was under tight pressure but this is what we are known for – Performing the best of our services under severe time constraints.
CHEERful Solution
Tightening the seat belts, our online digital agency started by making the parent creatives such as designing for the team announcements, the introduction of the coaches, beginning the countdown, etc. We made sure that the public was being updated timely about the scores and winner announcements without even the slightest error.
The owners were also impressed by our digital marketing agency, the way our digital agency executed the within the given time. They even appreciated us by complimenting the display of work and management we articulated.
Along with our digital marketing presence, today, every Bihar youngster aspires to make themselves be a part of the franchise which indeed is a huge achievement on our side.