Brands with the best Social Media Strategy

Now the brands are focusing on social media strategies that can go viral digitally. Hard selling is vanishing day by day. They are putting their best ideas into the creation of daily content.

Few brands have mastered the art of creating content. Let us go back and look at the examples of our few favourite brands and their content pieces-:

1. Mumbai Police

Uffff this Brand!!! Every time there is a new issue that has been raised or an ongoing topic that has been viral digitally you will immediately see how Mumbai Police links with its brand and creates a contract that will blow your mind.

All the content of Mumbai Police is based on the point of view of the rules and regulations that the mass has to follow to save themselves from breaking the rules and follow the law and order of Mumbai. Humorously conveying serious topics is an art and the creators of Mumbai police are the artists.

2. Zomato

The favourite of all youths and a brand that has been gifted with the best content bank-‘Zomato’ has always won over many hearts with the way they present their brand digitally. Their smartness, their quirkiness in depicting their brand is beyond words.

They have studied and researched about its audience very well and hence their content is loved by one and all. They are not only banging on Instagram but also on other social media platforms like Facebook, Twitter and Blogs.

1. Oreo India

Cadbury’s Oreo has successfully taken over the audience’s heart, mind and soul by creating such wonderful campaign ideas on social media platforms. From their engaging content to the viral trends they have swooned the public. Let us look at a few of its best posts.

1. Dunzo 

From quirky to user-generated content, Dunzo is killing it with its ideas and trending post. The copy that they use to highlight its delivery app is worth reading. It makes your order from the app without feeling the guilt of eating the carbs. They have also laid their hands on social media strategy and are keeping up their game stronger each passing day.

Fevicol

One of our other favourite brands that is full of quirky and mind-boggling social media strategy is Fevicol. Their content twists and turns around the “Mazboot Jod” of Fevicol and plays around it for every topic or festival-related content.

When the incidence of Coco-Cola and Ronaldo took place, this brand came up with their version of the story and it was as usual loved and appreciated by the audience.

1. Paytm

The topical marketing strategy of Paytm revolves around its tagline and core brand identity. Over the years, humour has become the part and parcel of the user’s lives and they enjoy using the brand that makes them go Wow. Such is the marketing strategy of Paytm that is not mundane in the ongoing digital trends.

Paytm came up with this trend using their hashtag #paytmkaro and sent out the message in the form of the meme which was again much loved by the people.

1. Tata Sky

With the robust content and marketing strategies, Tata Sky is swanking the audience with its social media strategy and they are expanding their scope and digital footprint to stay relevant in the market. They believe in using the emotional power of entertainment that helps people to enjoy a better life.

The time when Tatasky tried to collaborate on 2 ongoing trends. The one with CID jokes and the other with the Indian Premium League. It came out to be beautiful and created a buzz among the audience.

Creativity in the content is what people are looking for these days and if they did not receive it consistently they will lose the focus from your brand and will switch to those who fulfil their requirements. Humour attracts people and is it surveyed that the brands who use humour as their mainline to create the content are the ones most looked for by the audience.

Even the smallest of the brands look up to them as a source of inspiration, and inspiration to create something usual, something unique with the best social media strategy.